2018
PACKAGING DESIGN
AMAVIT


Packaging design project for Amavit, a Colombian brand specialized in 100% natural products made from the exquisite fruit pulps of the Amazon region. Inspired by the richness and diversity of the fruits that make up each snack, different packaging was designed that reflected the unique essence of each ingredient. With the customer's vision in mind, colorful designs were created that stand out on store shelves, capturing the consumer's attention. In addition, we sought to incorporate visual elements that evoke the lush Amazon jungle, thus creating a complete sensory experience. The final result materialized in unique graphic patterns, adorned with botanical-style illustrations that faithfully represent the fruits present in each delicious Amavit snack.